Smarmy Voices


One of the most annoying ads on TV right now is the one on our local stations for the ASPCA. They are urging us to contribute to save the abandoned kittens, puppies, and the like languishing in their shelters. They need funds in order to save them.

I have nothing against saving animals (I write as one of our seven dogs trolls the floor for any dropped goodies); what I object to  is the blatant manipulation of the ad. Specifically, the tryly annoying, cloying voice-over.

809421303_2865011867_0“Don’t,” I want to say. “Simply speak in a normaloice and ask us to contribute. You’ll have a far greater response.”

At least, that’s my theory. As for me, right now I cope by hitting MUTE.

My poem, The Wayfarer, published

My poem, The Drive Home published

Check out Brad’s interview

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